Startup: A Silicon Valley Adventure
| Author | : | |
| Rating | : | 4.83 (684 Votes) |
| Asin | : | 0140257314 |
| Format Type | : | paperback |
| Number of Pages | : | 336 Pages |
| Publish Date | : | 2015-08-22 |
| Language | : | English |
DESCRIPTION:
First-hand account of startup life Direct accounting of the rise (and fall) of GO pen computing. A must-read for anyone working for or with startups. Wonderful history of a tablet that predated the Newton, Palm and modern day tablets. raydawg Wonderful book about one of the forgotten tablets that pre-dated the Newton.. review from the perspective of 2009 We know a lot more now than Jerry Kaplan could possibly have known when he wrote this book. We know, for example, that pen-based computing never took off the way he expected, that personal digital assistants had a moment in the sun, but were then replaced by cellphones that do not u
Startup tells the story of Kaplan's wild ride: how he assembled a brilliant but fractious team of engineers, software designers, and investors; pioneered the emerging market for hand-held computers operated with a pen instead of a keyboard; and careened from crisis to crisis without ever losing his passion for a revolutionary idea. Along the way, Kaplan vividly recreates his encounters with eccentric employees, risk-addicted venture capitalists, and industry giants such as Bill Gates, John Sculley, and Mitchell Kapor. Kaplan, a well-known figure in the computer industry, founded GO Corporation in 1987, and for several years it was one of the hottest new ventures in the Valley. And no one - including Kaplan himself - is spared his sharp wit and observant eye.
It shows. His company's ultimate failure says more about a cutthroat industry than about the quality of Kaplan's product. This is a vivid and lively rise-and-fall account of a company born to create a pen-based computer. That Kaplan, in his first attempt at running a company, battles with the top forces at Microsoft, IBM, and other industry giants to bring the idea to market, only makes the story more compelling. From there, Startup quickly leaps to the day-to-day challenges of hiring staff, constantly reassessing and readjusting goals, and coping with the stress of endless rounds of venture capital funding. It begins on a corporate jet with the author and fellow industry