Rise Up: How to Build a Socially Conscious Business
Author | : | |
Rating | : | 4.50 (808 Votes) |
Asin | : | 1945449381 |
Format Type | : | paperback |
Number of Pages | : | 160 Pages |
Publish Date | : | 2013-03-23 |
Language | : | English |
DESCRIPTION:
A new breed of socially conscious companies is changing how consumers shop, where employees work, and the way in which the world does business.Rise Up: How to Build a Socially Conscious Business sets the stage for this optimistic business trend where companies create financial profit for stakeholders through products, services, and business models that create social impact and public benefit.With more than 25 years of experience running a Certified B Corporation (earned by meeting rigorous standards of social and environmental performance, accountability, and transparency) that has always had social responsibility at its core, Russ Stoddard offers insights and guidance on how to create a socially conscious business, as well as encouraging words for social entrepreneurs of every generation.
Russ is a leader in the certified B Corporation community, a new classification of companies that use the power of business to solve social and environmental issues. He has received awards for lifetime achievements in community service from the American Advertising Federation, the YMCA, and his alma mate
"Russ Stoddard takes his B Corp experience and transforms it into valuable lessons for all social entrepreneurs."Ryan HoneymanPartner, LIFT EconomyAuthor of The B Corp Handbook"Social enterprise is the future. Enjoy the ride."Sam PolkCo-Founder & CEO, Everytable"In punchy, engaging, and concise prose, Russ Stoddard offers both inspiration and instruction about the social enterprise movement. Russ Stoddard is your insightful guide. Bringing to bear both his considerable personal experience as well as key research and data, Stoddard manages to cover the case for, the fundamentals of, and success stories about the burgeoning field of social enterprises. Whether you are an aspiring entrepreneur, an employee, or a consumer (yup - basically anyone), this book is for you!"Kate WilliamsCEO, 1% for the Planet