Start Me Up!: New Branding for Businesses
| Author | : | |
| Rating | : | 4.77 (929 Votes) |
| Asin | : | 3899555562 |
| Format Type | : | paperback |
| Number of Pages | : | 256 Pages |
| Publish Date | : | 2013-05-20 |
| Language | : | English |
DESCRIPTION:
Great for all types of eateries as well. Got as a present for my Mom as she tries to build a brand for her food truck. It's full of rich images and beautiful branding and designs. "Start Me Up" is a wonderful component as well.. Five Stars Love it!. "A must for designers" according to Annie. This book showcases stunning and clean visuals in an organized fashion. It explores the idea of the "curated-consumer" and how packaging/branding influences our purchases.I would recommend this book to anyone interested in branding and design. I am happy that this book now lives on my shelf. It will serve as a guide to effective communication.
Today, young entrepreneurs across the globe are relentlessly developing innovative products and services. It proves that success in business heavily depends on the company's ability to promote its individuality and creativity through its corporate image, and that the right set of communications can not only insprire the right investors but also attract the right public. The designs created striking corporate identities through humorous business cards, quality stationary, graphic T-shirts, and on-point packaging. Start Me Up! presents a wide range of original examples for inspiration. Never before has there been more enthusiasm surrounding entrepreneurship. The book follows up on Gestalten's widely successful Introducing: Visual Identities for Small Businesses and showcases projects from various industries with a focus on newly established ventures and niche business initiatives. Start Me Up! is a comprehensive compendium of innovative corporate design for a new generation. Fresh businesses and social initiatives are appearing in industries ranging from fashion to farming, from high-tech to creative handcraft. Welcome to the golden age of young entrepreneurship.. These companies are run by passionate professionals who are well aware that following their vision is just as important as continuously communicating their vision's brand. Corporate branding works as an extension of a business by visually e