Build Your Beverage Empire
| Author | : | |
| Rating | : | 4.91 (982 Votes) |
| Asin | : | 098214251X |
| Format Type | : | paperback |
| Number of Pages | : | 268 Pages |
| Publish Date | : | 2014-09-07 |
| Language | : | English |
DESCRIPTION:
Too many words, too few ideas DesignsINC I bought this book because there was a lack of information on the beverage industry, but I found this book to contain too few ideas and was always just leading up to "the next thing" without delivering much actionable information. He also has a blog out there, but I . Kaisdaddy said Great book for anyone who is playing with the idea. Great book for anyone who is playing with the idea of developing his or her own beverage and bringing it to market. This book is quite thorough although it is written to be a quick read and by necessity skims over some items, mentioning them but not going into more d. Not considered a real book by any means. NickTC I never write reviews. I make an exception here because this book is terrible. Brad Smith's review is SPOT ON! Even the passages he quotes from the book are WORD FOR WORD. The entire book spends pages and pages telling you everything you will learn LATER in the book-
From the AuthorThe Beverage Development, Beverage Marketing and Time Saving Guide
The Beverage Industry = learn the opportunities and niches within the beverage industry. 2. Beverage Development = what is the cost of beverage formulation? What is the cost of beverage development? How about production? This is all covered here. 3. After finishing the book you will be an expert in every segment of the beverage business; from developing a brand in the drawing board to reaching your target market correctly, writing your business plan and executing it with sales and distribution. Learn from the authors, Carlos Lopez and Jorge Olson, considered experts in beverage branding, sales and marketing. .. Beverage Marketing, Sa